#SOCIALMEDIA: Facebook Quietly Rolls Out ‘Gifts’ & Nonprofits Can Get Them Too
Over this past spring Facebook has been expanding its Gifts service as a way to offer presents to family and friends. The service can be activated by clicking on the bowed gift box that appears on your organization’s News Feed or on the page of the person or nonprofit you want to give the gift to. Though the service is being touted as a way to connect to individuals and help them celebrate birthdays, milestones, promotions, etc., Facebook Gifts also offers opportunities to make donations to a small but growing number of nonprofits. How far will the service expand?
| Category Cause Marketing, Civics, Community, Cross-Post, Crowdfunding, Donor Acquisition, Facebook, Facebook, Facebook, Fundraising, How-to, Marketing, Mobile, Mobile, Nonprofit, Social Marketing, Social Media, Social Networks, Technology for Nonprofits | | 0 Comments
Written by: Christopher Gardner, PhD
#FUNDRAISING: Outreach Tactics & Technologies Need To Adjust To Demographics
With the texts and tweets and the touchscreens and with those crazy(-cool) Google goggles and whatnot, a nonprofit would be daft to send those old-fashioned appeals by mail. The cost of printing and stamps, the hassle of upkeep of a database of address, the imposition of making potential donors find their checkbooks buried ever-farther into their desk drawers… who would bother?
But an extensive whitepaper from the folks at Convio makes it quite clear that not only is the traditional through-the-snail-mail appeal still a great way to solicit support for your charity, it is the hands-down winner over all media outreach. As the chart to the left reveals, outreach by mail achieves incredibly high response rates. That said − and unsurprisingly − the impact of mailers fades as one moves down the age groups, as Generations X and (especially) Y choose to respond to other media as well. What media will carry the donation message into the future?
| Category Advice, Advocacy, Aging, Campaigns, Cause Marketing, Civics, Communications, Community, Cross-Post, Development, Direct Mail, Donor Acquisition, Education: General, Fundraising, How-to, Marketing, Marketing Skills, Measurement, Mobile, Nonprofit, Permission Marketing, Planned Giving, Public Relations, Publications, Resource, Social Marketing, Social Networks, Study, Technology, Technology for Aging, Technology for Nonprofits | | 0 Comments
Written by: Christopher Gardner, PhD
#ADVOCACY: Google Does Harm To Privacy & Suffers An Hour’s Income For Infractions
Google as a gateway spying agency?
What you think about Google’s (and Facebook’s. And Twitter’s…) efforts to collect personal information of its users probably says quite a bit about what you think about human nature: If you don’t mind a database of your online activities being used by social networks and search engines, then you are likely comfortable with the fact that Google might know quite a bit about you but will not use that information to do any one harm. If you wonder if that flatscreen TV is looking back at you, then you might see in Google’s inadvertent collection of personal data while collecting its street maps over the last few years as the foundation of our Orwellian fate.
Google was recent fined for its ‘accidental’ collection of information across open Wi-Fi networks while filming its Street Views for Google Maps (And by ‘accidental’, I do not mean to use the term ironically. Google executives, once called on it by the federal government, immediately apologized and said it would accept the fine.). The fine was for $7 million − about what Google Inc. collects per hour from its various advertising and business interests. How might we understand these latest infractions into our privacy?
| Category Advocacy, Case Study, Civics, Communications, Community, Cross-Post, Education: General, National/International, News and Current Affairs, Opinion, Politics, Public Media, Site Administration, Social Media, Social Networks, Technology, Video, Video Interview, Web and Print | | 0 Comments
Written by: Christopher Gardner, PhD
#FUNDRAISING: Crowdfunding Response To Boston Bombing Raises Hope & Caution
One of the wonderful qualities of Americans is the way we respond with our time and our money when a terrible shock or natural disaster hits our fellow countrypeople. The bombings in Boston on the 15th were certainly ‘terrible shocks’ and as homemade and smartphone videos make clear, volunteers and fellow marathon watchers ran in to help before the smoke cleared. And since then Americans all over the country have been raising money online and via a sprouting group of crowdfunding sites. But along with over $2 million being raised to help survivors recover, warnings are also being raised about cases of fraud. How do legitimate crowdfunding organizations separate themselves from the occasional fraudsters?
| Category Civics, Communications, Community, Cross-Post, Crowdfunding, Events, Fundraising, Low-Income, Mobile, National/International, News and Current Affairs, Newspaper Article, Nonprofit, Opinion, Politics, Social Networks | | 0 Comments
Written by: Christopher Gardner, PhD
#DEVELOPMENT: How Much Cash Is Required To Land A Donation?
How often do nonprofits reach out to donors potential and actual online, yet have no real sense of how successful the outreach was? Did the time and money spent developing a program or launching a campaign prove to be worth the support? Dan Norris, founder of the online-analytics service Informly offers a tool to help you make that call. He also recently posted his somewhat-scientific results on using his ‘Cost Per Acquisition‘ (CPA) calculator to see what kinds of costs he was incurring to get people engaged with his for-profit business. Let’s see how the costs to acquire customers or donors can prove strikingly steep.
| Category Blogs, Campaigns, Case Study, Cause Marketing, Cross-Post, Development, Donor Acquisition, Education: General, Fundraising, How-to, Marketing, Marketing Budget, Marketing Skills, Measurement, Nonprofit, Social Networks, Strategic Marketing, Technology for Nonprofits | | 1 Comments
Written by: Christopher Gardner, PhD
#PHILANTHROPY: Zuckerberg’s Millions Suggest New Style Of Giving By Young
Mark gives big again
Mark Zuckerberg always makes headlines, and few were as stunning as the ones he made in the fall of 2010 when he donated $100 million to the Newark, NJ school system − a system with which he has no personal connections whatsoever. His generosity was intended to help right the ship of one of the statistically worst school districts in the nation. But the shock of such a huge gift was met with as much skepticism as thanks, and within a year parents groups and the ACLU sued the city of Newark to open up its correspondence with the founder of Facebook so they could trace what launched the donation and what the city had been doing with the money.
Mayor Cory Booker and state officials continue to state that no email trail exists (a dangerous defense to mount in this day-and-age if untrue), and the money is being plowed back into the schools. Zuckerberg, though, has felt no qualms about giving other big gifts. Last fall he gave a stunning $500 million to the Silicon Valley Foundation. Two such gifts suggests a pattern, but what kind?
| Category Civics, Community, Cross-Post, Facebook, Facebook, Fundraising, Health, Major Gifts, News and Current Affairs, Newspaper Article, Nonprofit, Social Media, Social Networks | | 0 Comments
Written by: Christopher Gardner, PhD
#SOCIALMEDIA: It’s OK To Say ‘No’ To Your Social Networks
You know you want to…
We are often extolling the virtues of particular social-networking platforms or encouraging specific strategies to reach out to your audience(s) across these platforms. When moving through the ‘tubes’ of our social networks, it is easy to think that each post we prepare is the most important one ever and that if we don’t get to each post on our nonprofit’s wall we’ll be upsetting a potential volunteer or donor.
The fact is, you won’t upset anyone: followers of social networks can feel just as overwhelmed as the producers of content on social media. What can you do to unwind, and what might happen when you do?
| Category Advice, Blogs, Communications, Cross-Post, Health, Marketing Skills, Public Media, Public Relations, Social Marketing, Social Media, Social Networks, Storytelling, Technology, Web and Print, Wellness, Writing | | 0 Comments
Written by: Christopher Gardner, PhD
#SOCIALNETWORKS: Pew Research Keeps Us Up With Changing Faces of Internet
The latest surveys carried out by the Pew Internet and American Life Project are tracking both the most popular online social-networking platforms and the kinds of people who are using them. We enjoy sharing such findings with our readers because the information the folks at the Pew Internet group can help nonprofits refine their online efforts for the many constituencies that these nonprofits want to reach. The latest study, The Demographics of Social Media Users — 2012, points to a few new developments we’d like to highlight this week.
| Category Advice, Campaigns, Cause Marketing, Civics, Communications, Community, Cross-Post, Education: General, Facebook, Facebook, Facebook, Fundraising, Marketing, Measurement, Nonprofit, Research, Resource, Social Marketing, Social Media, Social Networks, Study, Technology for Nonprofits, Twitter, Twitter | | 0 Comments
Written by: Christopher Gardner, PhD
#HOWTO: Tweak Your Organization’s Facebook Site For Graph Search
Last week we talked about what Facebook’s latest feature, Graph Search, is (Namely, a way to combine keywords, categories, and what friends are saying about them within Facebook) and it is not (Namely, a challenger to Google’s search algorithms across the internet). This week we want to help you and your organization make the most of the new feature by prepping the content you post on Facebook.
First and foremost (and this tweak applies to any images you post on your blog or website, much less your Facebook Timeline), tag your images and identify them. Such terms will show up in people’s searches (both Graph & Google). What else?
| Category Advice, Cause Marketing, Communications, Cross-Post, Education: General, Facebook, Facebook, Facebook, Geo-Location, Marketing, Marketing Skills, Nonprofit, SEO, Site Administration, Social Media, Social Networks, Technology for Nonprofits, Web and Print | | 0 Comments
Written by: Christopher Gardner, PhD
#SOCIALNETWORK: Are You Prepped For Rollout Of Facebook Graph Search?
Facebook’s latest tool, Graph Search, was announced a couple of weeks ago and it is being rolled out through the Facebook0sphere through February. Though many wondered if Facebook were challenging Google, the fact is Facebook is trying to rejigger how you can access information within Facebook, not how you wend your way through the tubes of the internet.
Facebook’s own introduction emphasizes the concept that the billions of connected bits of information within people’s Facebook accounts can now be viewed along a graph of variables that the user asks for:
The main way we make the world more open and connected is by giving people the tools to map out their relationships with the people and things they care about. We call this map the graph … There are already more than a billion people, more than 240 billion photos and more than a trillion connections. Today we’re announcing a new way to navigate these connections and make them more useful. We’re calling it Graph Search.
What does the Graph Search mean to the average user or nonprofit on Facebook?
| Category Advertising, Advice, Cause Marketing, Communications, Cross-Post, Facebook, Facebook, Facebook, Marketing, Public Media, Public Relations, SEO, Site Administration, Social Marketing, Social Media, Social Networks, Technology, Technology for Nonprofits, Web and Print | | 0 Comments
Written by: Christopher Gardner, PhD
#PHILANTHROPY: #Sundance & A3 Foundation Extend Cooperation for Asian-American Artists
Though the Initial Public Offering of Facebook devolved into comic fodder last May, the fact remains that it made many people quite wealthy − especially those who had been working with Zuckerberg’s company from the early days. A number of those who cashed out their stocks and jobs at the social-network giant have since turned toward philanthropic efforts, and we would like to highlight one of those concerns that also is having a big impact on this week’s Sundance Film Festival in Utah.
The A3 Foundation was founded in 2012 by Philip Fung, Julia Lam, and Franklyn Chien, who were early Facebook employees, and who wanted to encourage both Asian-American artists (thus the ‘A3′) and those working on projects pertinent to the larger Asian-American community. According to their own site, “The A3 Fellows Program is the inaugural program for the foundation placing emerging artists with seasoned artists to learn and grow. The fellowship consists of $10,000-$20,000 in funding, as well as mentorship from more established artists, and the opportunity to build your skillset and network.” A large presence at the Sundance Festival is only the beginning of what they hope to accomplish.
| Category Advocacy, Civics, Community, Cross-Post, Education: General, Events, Facebook, Film Festival, Grants, Grants and Funding, Planned Giving, Politics, Public Media, Social Networks | | 0 Comments
Written by: Christopher Gardner, PhD
#HOWTO: Have A Film Screening As A Fundraising Opportunity
We at MKCREATIVEmedia wish you a joyous, healthy, and prosperous New Year!
As the year’s projects and fundraisers and festivals start rolling onto your computer’s calendar, you might be looking for an opportunity to host a one-off event that can bring much-wanted PR, good karma, and even some financial support. How about sponsoring a film screening? The chance for your nonprofit or charity to be a movie mogul, at least for a day, has been made possible by the social/cinema site Tugg. Though currently considered ‘beta,’ Tugg could make hosting a screening of a big-name movie, documentary, or short film so easy that you could host a few each season.
| Category Advice, Advocacy, Communications, Community, Cross-Post, Crowdfunding, Development, Education: General, Event, Events, Facebook, Film Festival, How-to, Marketing, Nonprofit, Project Management Tools, Public Relations, Site Administration, Social Marketing, Social Media, Social Networks, Technology for Nonprofits, Twitter | | 0 Comments
Written by: Christopher Gardner, PhD
#SOCIALNETWORKS: Questions & Answers Can Be Shared On Quora
The Latin term ‘quorum’ (pl.pronoun: ‘of whom’) has almost no connection to what the term means in Anglo-American law, namely: “the minimum number of members of an assembly that must be present to make the proceedings of that meeting valid.” Without digging too deeply into the Oxford English Dictionary, the term evolved from Norman circuit courts in late-medieval England as the scribes noted the names ‘of whom’ appeared as witnesses of and jurors at trials. The term has been appropriated by the social-networking/question-posing site Quora. The site has been around since 2010, but it has really taken off in the last few months, and we wanted to introduce you to it before whenever the next apocalypse is due.
| Category Advice, Civics, Community, Cross-Post, Education: General, How-to, iPad Apps, iPhone Apps, Mobile, Public Media, Resource, Reviews, Social Media, Social Networks, Software Review, Technology | | 0 Comments
Written by: Christopher Gardner, PhD
#HOWTO: Keep Your Facebook Page Updated While Mobile This Holiday Season
Mobile Facebook for the new year.
As the Christmas Season approaches, most of us will be taking a bit of much-needed downtime from our nonprofits and charities. Many will also be traveling to see family as well. Unfortunately, the concerns of nonprofits and charities do not take holidays, and you might want to keep people updated via Facebook on what your organization is doing in the holiday season. Facebook has been striving to make inroads into the mobile market over the last number of months, and so we wanted to give you a few tips for getting access to your charity’s page via your mobile device. And even if you are stepping away from Facebook to spend more time with the egg nog, having mobile access to your account should be a resolution (and one of the easier ones to achieve) in the new year.
| Category Campaigns, Communications, Crowdfunding, Education: General, Facebook, Facebook, Geo-Location, How-to, iPad Apps, iPhone Apps, Marketing, Measurement, Mobile, Mobile, Nonprofit, Project Management Tools, Public Media, Public Relations, Resource, Site Administration, Social Marketing, Social Media, Social Networks, Technology, Technology for Nonprofits | | 0 Comments
Written by: Christopher Gardner, PhD
#HOWTO: Setup New Facebook Pages & The Types Available For You
With the adjustments and reworkings on Facebook over the last 6-odd months, it’s time to update our periodic series on Facebook pages − Next week we will continue with more information about the scuttlebutt around Promoted Posts.
Facebook updates its interface and algorithms periodically. Usually the public response splits fairly evenly into the “love it” and “this is the death of Facebook” camps. We’re not about to predict the death of Facebook, so we want to stay up with developments and help you and your nonprofit do the same. So let’s see what it takes to make a page.
| Category Advice, Branding, Communications, Design, Education: General, Facebook, Facebook, Facebook, Graphic Design, How-to, Marketing, Marketing Skills, Measurement, Site Administration, Social Marketing, Social Media, Social Networks, Technology for Nonprofits | | 0 Comments
Written by: Christopher Gardner, PhD
#HOWTO: Use Crowdbooster To Marshall Your Social Media Conversations
Let this platform tame your Tweetstream and Timeline
Numerous social-networking monitoring sites are out there by now: Hootsuite, Sprout Social, Klout, Tinker… As programmers develop new tools, and social platforms like Facebook or (even!) MySpace evolve, the staff at a nonprofit can feel overwhelmed with the changes. What is important to remember in this fast-changing communications environment is that you are looking for tools that are beneficial to you and your organization − not (necessarily) the latest platform that is getting some buzz. One of the newer sites meant to aggregate metrics from your social networks is Crowdbooster, and we do believe it is worth a look because it helps your busy staff consider the near future of its social-media outreach as well as lay out the past trends.
| Category Advice, Communications, Dashboards, Education: General, How-to, Marketing Skills, Measurement, Project Management Tools, Resource, Reviews, Site Administration, Social Marketing, Social Media, Social Networks, Software Review, Strategic Marketing, Technology, Technology for Nonprofits | | 2 Comments
Written by: Christopher Gardner, PhD
#SOCIALNETWORKS: How To Promote Facebook Posts & Why You Might Not Want To
CecilyK on ‘MomCrunch’ blog says ‘No’
This past summer Facebook launched the opportunity to purchase ‘Promoted Posts’ that − for at least a $5 fee − would be promoted across the Facebookiverse. The more you paid, the more broadly the algorithms (aka ‘magic’) circulated the post. It was hailed by many for- and non-profit organizations as an opportunity to push through the background noise endemic in most people’s timelines to get your words and images out to a larger but (broadly) targeted audience.
We want to show you how to promote a post if you are unfamiliar with the easy process, but we also want to call attention to the fact that many power users are not finding the return on investment that Facebook claims. Is it a case of false advertising, or is Facebook still working out the kinks?
| Category Advertising, Advice, Advocacy, Case Study, Cause Marketing, Communications, Education: General, Facebook, Facebook, How-to, Marketing, Marketing Budget, Measurement, Nonprofit, Public Media, Site Administration, Social Marketing, Social Media, Social Networks, Study, Technology for Nonprofits, Web and Print | | 4 Comments
Written by: Christopher Gardner, PhD
#HOWTO: Setup A Pheed Account & Why It Could Prove Valuable For Nonprofits
Alright, I admit that when I first heard about one of the newest social networks out there, Pheed, I was underwhelmed. Are we not overwhelmed with social networks as it is? But both professional engagement and personal curiosity got the better of me, and I signed up. The interface looks rather like Tumblr, whose praises we have often sung on this blog. The screenshot to the left is Pheed’s signup page: clearly it is pitched toward an artistic, and likely younger, audience. Nevertheless, it has a couple of features that nonprofits and charities could find especially useful as they present their own content via their social networks. Here’s how to sign up and see if it could be of use to your organization.
| Category Advice, Blogs, Branding, Cause Marketing, Communications, Copyrighting, Education: General, How-to, Marketing, Marketing Skills, Media Review, Nonprofit, Permission Marketing, Public Media, Public Relations, Reviews, Site Administration, Social Marketing, Social Media, Social Networks, Technology, Technology for Nonprofits, Tools, Web and Print, Web Design | | 0 Comments
Written by: Christopher Gardner, PhD
#COMMUNICATION: Is Your Nonprofit Staff Conversing With Both Audience & Each Other?
As social networks and social marketing have matured over the last two or three years, a debate continues as to how effective social media is to inspire action (be it making a purchase, donating to a cause, or risking one’s life in a revolution). But it seems to me that the argument is both older than modern social media (read any Marshall McLuhan lately?) and more complicated than trying to argue cause-and-effect. Social networks offer wonderfully inexpensive means to expand and magnify conversations, but they also create stunning amounts of ‘noise’ that readers have to learn to tune out without getting distracted (no easy task). But how can a nonprofit leverage the powers of social media to inspire action while also striving not to distort the outreach with too much talk?
| Category Blogs, Cause Marketing, Civics, Communications, Community, Crowdfunding, Development, Marketing, Marketing Skills, Nonprofit, Permission Marketing, Public Media, Public Relations, Social Marketing, Social Networks, Storytelling | | 0 Comments
Written by: Christopher Gardner, PhD
#VIDEO: Rob Wu of Causevox Tells Us About Developments In Online Fundraising (Part II)
Earlier this month we posted our first interview with Rob Wu, co-founder of the online fundraising and social-media platform Causevox. We wanted to talk with him because Causevox was rolling out the latest version of its platform in late September. Our conversation proved so interesting that we couldn’t contain it in one post, so today we bring you part two of our conversation with Rob.
In particular, he stresses how nonprofits like OneGirl.org in Australia participated in the development and refinements that brought about version 2.o. And why the rollout of 2.0 has proven to be a surer success than having a single big launch. Let’s take a look.
| Category Advertising, Advice, Cause Marketing, Communications, Community, Crowdfunding, Design, Development, Donor Acquisition, Education: General, Fundraising, Grants and Funding, Interview, Marketing, Marketing Skills, Mobile, Mobile, Nonprofit, Project Management Tools, Public Media, Social Marketing, Social Media, Social Networks, Storytelling, Technology, Technology for Nonprofits, Video Interview, Web Design, Webinar | | 0 Comments
Written by: Christopher Gardner, PhD
#DEVELOPMENT: Do You Have Big Plans For Your Big Data? Not So Fast…
The latest buzz concept is ‘Big Data.’ Like most buzz concepts/ words, its definition leaves much up to the mouth of the speaker. Big Data, whatever the specifics, refers to the large amount of information that can be collected from online activity and exchange of information (on social networks, for example). The ability to aggregate such information from posts, streams, and online purchases creates some truly ‘big’ numbers. And they are only further extended with the collection of information from rewards programs and loyalty cards.
But Big Data can also trick us with impressive numbers like our Twitter followers or Facebook friends − but who within that number are encouraging each other to support our causes? Though ‘numbers don’t lie,’ statistics do, so an organization must know how it’s going to parse the data is collecting and what it hopes to achieve with the effort.
| Category Advice, Communications, Community, Crowdfunding, Development, Fundraising, Marketing Skills, Measurement, Media Review, Nonprofit, Public Media, Public Relations, Resource, Site Administration, Social Marketing, Social Media, Social Networks, Strategic Marketing, Thought for the Day, Tools | | 0 Comments
Written by: Christopher Gardner, PhD
#VIDEO: Rob Wu of Causevox Tells Us About Developments In Online Fundraising (Part I)
Causevox moves to version 2
Rob Wu is co-founder of Causevox, an online social-media and donor-acquisition platform, and he and his team have been working hard over the last number of months moving the online system to 2.0. We had the pleasure of talking with Rob a year or so ago, when Causevox first went live. The focus then was to create a ‘turn key’ website/social-media hub for nonprofits, which allowed them to customize the look and feel of the site to fit their ‘brand’ while also enjoying some advanced features like bulk emailing and email subscription captures.
The success of the platform has been phenomenal, as charities working from Africa and to the southwestern US have gotten connected with Causevox and have raised many tens of thousands of dollars over the last year. But the New-York based staff has not been sitting on its laurels. Let’s hear what Rob has to say in this first interview.
| Category Advocacy, Branding, Case Study, Cause Marketing, Communications, Crowdfunding, Donor Acquisition, Fundraising, Grants and Funding, Interview, Marketing, Nonprofit, Project Management Tools, Public Media, Public Relations, Publications, Resource, Site Administration, Social Marketing, Social Media, Social Networks, Storytelling, Technology, Technology for Nonprofits, Video, Video Interview | | 1 Comments
Written by: Christopher Gardner, PhD
#SOCIALNETWORKS: Can Niche Online Networks Outperform Your Nonprofit’s Facebook Page?
Have you defined your organization’s niche?
Our participation in online social networks seems well beyond the status of a ‘fad.’ In some parts of the world, people risk censure − if not their lives − to post important information on such platforms as Facebook and Twitter. These social networks are the current heavy hitters, of course. But what about developing people’s interests in your nonprofit’s causes? Or engaging a peer group already predisposed to support your charity’s fund drive? The hard fact is, the best-known social platforms might just be too big for that kind of conversation. And we might just be witnessing the start of a tidal shift away from the bigger-is-better mantra of social outreach toward niche conversations among like minds. Could these more concentrated communities really be worth the effort of building a presence on yet another social network?
| Category Advice, Blogs, Cause Marketing, Communications, Community, Facebook, Facebook, Fundraising, LinkedIn, Marketing, Marketing Skills, Measurement, Media Review, Nonprofit, Public Media, Public Relations, Site Administration, Social Marketing, Social Media, Social Networks, Strategic Marketing, Technology for Nonprofits, Twitter, Twitter, Web and Print | | 0 Comments
Written by: Christopher Gardner, PhD
#SOCIALMEDIA: How Can We Efficiently Use Our Time On Social Networks?
How are you measuring your time?
A definition of irony: using social media to encourage you to find ways to trim your time on social media. But the real goal is efficiency, and it comes with great financial and emotional rewards. According to a survey done by the enterprise platform Harmon.ie last summer, “45% of employees work only 15 minutes or less without getting interrupted, and 53% waste at least one hour a day due to all types of distractions. That hour per day translates into $10,375 of wasted productivity per person annually, assuming an average salary of $30/hour.” Ouch.
Moreover, even if digital interruptions (responding to a tweet that just came in relevant to your nonprofit’s project, for example) are a valid and necessary part of what you do, what were you doing that got interrupted? And can you easily and smoothly get back on that track? Here are some recommendations to rethink how you are using your time and mental energies on social networks.
| Category Advice, Civics, Communications, Community, How-to, Marketing, Marketing Skills, Measurement, Nonprofit, Project Management Tools, Public Media, Site Administration, Social Media, Social Networks, Technology, Technology for Nonprofits, Thought for the Day, Tools | | 0 Comments
Written by: Christopher Gardner, PhD
#SOCIALNETWORKS: 4th-Annual Social Media Week Will Educate & Inspire Worldwide
Attendance is just a few clicks away.
The first Social Media Week went live in 2008, as Twitter was just hitting the mainstream and Lehman Brothers announced it was going bankrupt and would take down the economy with it. For better and worse, much has change. And Social Media Week continues to expand. It started to stress connectivity across continents last year, and this year the list of host cities already includes Barcelona, Bogotá, Doha, Hong Kong, Jeddah, LA, Shanghai, and Turin (among others). Individuals can register at any point for this year’s program, and organizations can prepare submissions to offer sessions for next year. What will the 2012 week bring?
| Category Advice, Advocacy, Campaigns, Case Study, Cause Marketing, Civics, Communications, Community, Education: General, Event, Events, Fundraising, How-to, Marketing, News and Current Affairs, Nonprofit, Permission Marketing, Public Media, Public Relations, Publications, Resource, Seminar, Social Marketing, Social Media, Social Networks, Technology, Technology for Nonprofits, Webinar | | 1 Comments
Written by: Christopher Gardner, PhD