#FUNDRAISING: Mobile Platforms For Donations Have Pros & Cons

That mobile communications devices like smart phones and tablets are the platform-of-choice for most people around the globe is a truism. Ever more business is being conducted over such devices as well, especially over tablets − and by ‘business’ we mean logistics, orders, and purchases, not just business calls.

Nonprofits have appreciated the impact of mobile devices for their work as well. The Red Cross’s famed text-to-donate drive after the Haitian earthquake of 2010 stands as one of the best-known early examples of such fundraising. But as the platform grows in scope and matures in form, what are some of the options out there that fit best with your nonprofit’s needs?


| Category Campaigns, Cause Marketing, Communications, Cross-Post, Crowdfunding, Donor Acquisition, Fundraising, iPad Apps, iPad/Tablet, iPhone Apps, Marketing Budget, Measurement, Mobile, Mobile, Nonprofit, Technology for Nonprofits, Volunteerism | | Comments Off

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#FUNDRAISING: Does Your Nonprofit Need Help Keeping Up With Its Growing Donor Base?

Open-Source CRM Package

OpenPetra’s Client Screen

Just this past week Idealware published its 2013 Field Guide to Software for nonprofits and charities. The staff at Idealware demarcate a number of areas that nonprofits and software developers have been collaborating, such as social-networking management, and gives reviews and how-tos on some of the solutions in the market. The book can be had via Amazon ($25) or directly from Idealware’s site ($20).

As you know, though, MKCREATIVEmedia has been tracking software developments for our clients for a number of years now, and we want to share some recent developments in the field of Customer Relations Management software (CRM). In particular, we have found some open-source and free platforms well worth considering to manage your donors and volunteers.


| Category Campaigns, Client Roster, Communications, Cross-Post, Desktop Apps, Development, Donor Acquisition, Fundraising, How-to, iPad Apps, iPhone Apps, Major Gifts, Measurement, Mobile, Mobile, Nonprofit, Project Management Tools, Research, Reviews, Site Administration, Software Review, Technology, Technology for Nonprofits, Volunteerism | | Comments Off

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#SOCIALNETWORKS: Questions & Answers Can Be Shared On Quora

Quora social Q&A siteThe Latin term ‘quorum’ (pl.pronoun: ‘of whom’) has almost no connection to what the term means in Anglo-American law, namely: “the minimum number of members of an assembly that must be present to make the proceedings of that meeting valid.” Without digging too deeply into the Oxford English Dictionary, the term evolved from Norman circuit courts in late-medieval England as the scribes noted the names ‘of whom’ appeared as witnesses of and jurors at trials. The term has been appropriated by the social-networking/question-posing site Quora. The site has been around since 2010, but it has really taken off in the last few months, and we wanted to introduce you to it before whenever the next apocalypse is due.


| Category Advice, Civics, Community, Cross-Post, Education: General, How-to, iPad Apps, iPhone Apps, Mobile, Public Media, Resource, Reviews, Social Media, Social Networks, Software Review, Technology | | Comments Off

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#HOWTO: Keep Your Facebook Page Updated While Mobile This Holiday Season

Facebook with Santa Hat

Mobile Facebook for the new year.

As the Christmas Season approaches, most of us will be taking a bit of much-needed downtime from our nonprofits and charities. Many will also be traveling to see family as well. Unfortunately, the concerns of nonprofits and charities do not take holidays, and you might want to keep people updated via Facebook on what your organization is doing in the holiday season. Facebook has been striving to make inroads into the mobile market over the last number of months, and so we wanted to give you a few tips for getting access to your charity’s page via your mobile device. And even if you are stepping away from Facebook to spend more time with the egg nog, having mobile access to your account should be a resolution (and one of the easier ones to achieve) in the new year.


| Category Campaigns, Communications, Crowdfunding, Education: General, Facebook, Facebook, Geo-Location, How-to, iPad Apps, iPhone Apps, Marketing, Measurement, Mobile, Mobile, Nonprofit, Project Management Tools, Public Media, Public Relations, Resource, Site Administration, Social Marketing, Social Media, Social Networks, Technology, Technology for Nonprofits | | Comments Off

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#SOCIALNETWORKS: Let’s Check In With Foursquare For Nonprofits

Screenshot of Foursquare SM on a mobile device

Checking in on the iPhone

We have talked about Foursquare, the social network and geo-tagging software that offers opportunities to share your experiences at businesses and organizations of all types. The platform is a comparative newcomer, having been launched by Dennis Crowley and Naveen Selvadurai in 2009. But as of this April its membership has swelled to over 50 million. Unusual for a social platform, Foursquare’s members are pretty evenly divided between men and women and between US and worldwide users.

Communications consultants have been eager to find ways to leverage Foursquare’s appeal for nonprofits, so let’s see the interesting things that have been developing over the last year or so.


| Category Advertising, Branding, Cause Marketing, Communications, Community, Crowdfunding, Fundraising, Geo-Location, How-to, iPad Apps, iPhone Apps, Marketing, Mobile, Mobile, Nonprofit, Public Media, Social Marketing, Social Media, Social Networks, Technology, Technology for Nonprofits | | Comments Off

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#COMMUNICATIONS: Is Your Organization Moving At The Speed Of Mobile?

With the rise of the smartphone and its ability to be the computer for millions of people around the world, mobile technology is becoming more powerful and less expensive every few months. And with those technological changes come changes of habit and expectation. One of the changes we and many others have commented on is the rise of text messaging as a medium not only to spread-the-word but also to raise funds for nonprofits and charities. The response to the American Red Cross’s texting campaign to deal with the horrors of the Haitian earthquake of 2010 is usually seen as the watershed event.

How has the nexus between cell-phone use and fundraising been strengthening over the last couple of years?


| Category Advice, Advocacy, Boomers, Campaigns, Case Study, Cause Marketing, Communications, Crowdfunding, Development, Fundraising, iDevice, iPad Apps, iPad/Tablet, iPhone Apps, Marketing, Mobile, Mobile, Newsletter, Newspaper Article, Nonprofit, Public Relations, Report, Resource, Social Marketing, Social Media, Social Networks, Technology, Technology for Aging, Technology for Nonprofits, Volunteerism, Writing | | 1 Comments

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#SOCIALNETWORKS: Twitter Continues To Expand Through Mobile Devices

Mobile phones and Twitter go great togetherThe Pew Internet and American Life Project has brought us valuable statistics and reported notable trends in internet use over the years, and a recent report focused on the growing use of Twitter as a means of social networking. Twitter could be described as a social networking platform that punches above its weight class. Twitter turned six this past March, and by its own accounts has some 140 million users sending some 340 million tweets a day. For the sake of comparison, Facebook has over 900 million.

Yet Twitter’s political and cultural impact is almost equivalent, even if it has only 15.5% as many users. Note the ‘Arab Spring’ as a ‘Twitter Revolution.’ How does Twitter have such an oversized geopolitical impact? The same reason local nonprofits should be developing a presence on the social network.


| Category Advertising, Advice, Advocacy, Campaigns, Cause Marketing, Civics, Communications, Community, Crowdfunding, Development, Fundraising, Geo-Location, iPad Apps, iPad/Tablet, iPhone Apps, Marketing, Marketing Skills, Mobile, Mobile, Newspaper Article, Nonprofit, Public Media, Publications, Report, Resource, Social Marketing, Social Media, Social Networks, Technology, Technology for Nonprofits, Twitter, Twitter | | Comments Off

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#TECH: Scott Lenger Encourages Mobile Planning For Nonprofits At NTEN 2012

Last week Don Akchin posted an insightful interview with John Kenyon of NTEN about some of the trends he sees in social outreach and technology for nonprofits. On Don’s final question about upcoming developments, John stressed the fact that mobile communications are the next wave nonprofits have to be preparing for:

One thing I keep hearing more about and seeing more evidence about is mobile. If folks are keeping on top of their website analytics, every week they are seeing an increase in the number of folks accessing their site via a mobile device. A couple of things go along with that change. One is creating a mobile version of your site that is a pared down version and designed for mobile devices. The other is to be aware of the kinds of people using mobile devices and how they use them.

Mobile was a major topic at NTEN’s annual conference this past April in San Francisco, and they have been posting videos about that very topic so we all can share in the knowledge. What is your organization doing to prep for mobile?


| Category Advice, Advocacy, Cause Marketing, Communications, Crowdfunding, Design, Fundraising, Geo-Location, iDevice, Interview, iPad Apps, iPad/Tablet, iPhone Apps, Marketing, Mobile, Mobile, Nonprofit, Public Media, Site Administration, Social Marketing, Social Networks, Technology, Technology for Nonprofits, Video Interview, Web Design, Webinar | | Comments Off

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#SOCIALNETWORKS: StumbleUpon An Early & Still Independent Social Network Web Searcher

StumbleUpon's new logo

Creating social networks before anyone knew what they were

In 2001, long before ‘social network’ was a concept bandied about by anyone trying to explain what brings together more than a half-dozen people, four young Canadians wanted to start a company and then build a product from it. They chose their embryonic search-engine project called “StumbleUpon.” Within a year the search engine had over a million users and StumbleUpon now claims over 25 million of them. Recently, StumbleUpon (SU) released an add-on called ‘Paid Discovery’ that behaves rather like Google Ads, except “your entire web page is your ad. StumbleUpon doesn’t serve typical display ad formats, such as pop-ups/interstitials, banners, or other invasive forms of advertising.”

But what is this popular yet lesser-known service, and how could it be a useful service for a nonprofit?


| Category Advice, Communications, Community, Desktop Apps, How-to, iPad Apps, iPhone Apps, Marketing, Nonprofit, Public Media, Research, SEO, Site Administration, Social Marketing, Software Review, Technology | | Comments Off

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#TECH: Why & How To Send One Text Message To Your Nonprofit’s Constituents

Smartphones and text messaging continue to expand

Ever more people want to communicate with their mobile devices, and they want to communicate on their mobile devices with text messaging. The distinction between those under about 25 and those older is striking − with the under 25s responding to emails, and even aural phone messages, with text. But even those who actually make calls with their cell phones find text messaging a convenient way to share practical information quickly.

Nonprofits are (slowly) starting to take advantage of text messaging as a means to encourage engagement and to inspire giving. One of the first crises/campaigns to get noticed for its use of text was the the American Red Cross’s response to the earthquake in Haiti. But many charities are working up ‘text lists’ to rival their ‘email lists’. The question is, how can a smaller nonprofit easily send out messages to its constituents without contacting them individually?


| Category Advice, Advocacy, Apple, Case Study, Cause Marketing, Civics, Communications, Crowdfunding, Fundraising, Geo-Location, How-to, iDevice, iPad Apps, iPad/Tablet, iPhone Apps, Marketing, Mobile, Mobile, Nonprofit, Report, Resource, Social Networks, Technology, Technology for Nonprofits | | Comments Off

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#TECH: Mac? Windows? Need Both On Your iPad? Use Both! (Part III)

Virtualization software runs Microsoft Office on a Mac Laptop

Is it a Mac? Is it a PC? It’s Virtualization!

Over the last few Tech Fridays we have looked at virtualization software that allows you to run multiple operating systems on one desktop or laptop. We covered the concept and the software packages of Parallels and VMWare. Today we discuss the move to mobile devices and how virtualization software can run Microsoft Office apps on your shiny new iPad. If you have been carrying around your laptop for your charity’s business and your iPad for your personal time, you could leave that laptop on your next trip!

VMWare and Parallels offer mobile apps to tap into the traditional desktop/laptop packages we introduced in previous weeks. Along with those we take a look at OnLive, which is expressly designed to make MS Office apps easily accessible on your tablet. Let’s watch them in action.


| Category Apple, Communications, How-to, iDevice, iPad Apps, iPad/Tablet, iPhone Apps, Mobile, Resource, Reviews, Software Review, Technology, Technology for Nonprofits, Tools, Video | | 1 Comments

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#TECH: We Catch Up With Dropbox Collaboration Tool (With Nonprofit Pricing)

Dropbox works on all kids of operating systems

Sync files among your devices, whatever OS they run

We’ve covered collaboration tools in the past, and Dropbox is a favorite for its ease of use and inexpensive offerings (including a personal favorite price: free for 2GB of storage space). We wanted to return to the program this Tech Friday because Dropbox continues to develop and people are finding new ways to use it.

For a reminder on the practicals of Dropbox: individuals get 2 gigabytes of storage for free, which allows you to sync files and folders among your computing and mobile devices − the premise of ‘cloud computing.’ From there, rates go up by 50 GB increments up to the ‘Teams’ level that start at a Terabyte. But what’s really good news is that late last year Dropbox started offering 30% discounts to nonprofit organizations!

Once you get signed up for the account, what can you do with it?


| Category Desktop Apps, How-to, iPad Apps, iPhone Apps, Resource, Reviews, Site Administration, Software Review, Technology, Technology for Nonprofits, Video | | Comments Off

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#TECH: Designing A Mobile App? Design For A Mobile Device!

Text messaging to the Red Cross to raise money

Who needs an app for that?

The nonprofit world is going mobile. The move might be slower than in the corporate world, but it’s steady, and nonprofits are developing ways to get around software or contractual walls. Mobile apps encourage supporters to stay engaged with your organization and its programs, and the apps also can give volunteers and staff in the field access to necessary information from the home office and/or report developments to that office. Best of all, mobile apps could links developments on projects directly to the mobile donors who can instantly see the link between their support and the progress the charity is making.

But before you get all buzzed about the synergy, you should be aware of the challenges of developing an application for mobile devices, including the fact that there are so many kinds of mobile devices.


| Category Blogs, Communications, Design, Desktop Apps, Graphic Design, Hardware Review, How-to, iDevice, iPad Apps, iPad/Tablet, iPhone Apps, Marketing Skills, Mobile, Resource, Reviews, Site Administration, Software Review, Technology, Technology for Nonprofits, Web Design | | Comments Off

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#FUNDRAISING: 2011 Was A Good Year For Email Outreach By Nonprofits

NTEN & M+R report their sixth annual report on e-fundraisingWith all the excitement about all the social networks and all the purchases that Facebook has been making lately, it’s worth remembering that not only do more ‘traditional’ media exist but they also can be of greater value than the newest platform that has all the media and investor eyeballs. Such should be especially remembered by nonprofits who might not have the resources to establish a presence on the latest Pinterest trend.

According to the latest eNonprofit Benchmark Study by NTEN (Nonprofit Technology Network) and M+R Strategic Services, a substantial email list and a well-crafted email campaign remain the most valuable fundraising tools in your charity’s box. Just how valuable?


| Category Advertising, Advice, Campaigns, Cause Marketing, Communications, Community, Crowdfunding, Design, Development, Donor Acquisition, eBook, eNewsletter, Facebook, Fundraising, iPad Apps, iPad/Tablet, iPhone Apps, Marketing, Marketing Skills, Media Review, Mobile, Nonprofit, Publications, Report, Resource, Reviews, Social Media, Technology, Web Design | | 1 Comments

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#TECH: Google Now Designing Glasses And Giving Us A New ‘Play’ Service

The good people at Google have been busy releasing new aspects of their services that are meant to augment our muti-media experiences. As is often the case, one’s first blush of these technologies might appear a bit overwhelming or a bit far out on the bleeding edge for most of us. But one of our goals at MKCREATIVEmedia is to keep our readers up-to-date on that bleeding-edge technology and to keep apprised as to how that technology is adapted and adopted by the nonprofit, charity, and small-business communities.

The first, Google Play, will likely seem pretty familiar to anyone using a cloud-based media service like iCloud or Amazon Prime. But Google Glasses seems so far out there that even some tech fetishists are wondering about its appeal. Of course, people scoffed at the notion we would want to travel in a noisy open-air flying machine as well.


| Category Communications, Dashboards, Design, Hardware Review, How-to, iDevice, iPad Apps, iPad/Tablet, iPhone Apps, Marketing, Media Review, News and Current Affairs, Public Media, Reviews, Social Media, Social Networks, Technology, Video | | Comments Off

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#Tech: The Net Is Not Quite Dead, But It’s Not Your Mom’s Web Anymore

First of all, an adjustment/correction to yesterday’s story: Facebook pushed back its rollout of Timeline across all accounts until tomorrow, the 31st. Facebook did this rather quietly and did not state why, but you now have about 20 hours to get your Timeline up-and-running, as we outlined yesterday. (Thanks to Cody Damon of Damon Strategic for the heads-up!)

The Pew Internet Trust LogoToday’s tech topic is related in so far as it is about how we interact with Facebook and other online services in new ways. The traditional ‘internet via browser’ model is fading away, to be replaced by a more precise paradigm − one that moves us from our mobile devices directly to the service/platform/medium that we want. The opportunity it presents will streamline, and perhaps redefine, the internet as we knew it. How?


| Category Advice, Apple, Case Study, Communications, Desktop Apps, Fundraising, iDevice, iPad Apps, iPhone Apps, Marketing, Marketing Skills, Media Review, Publications, Report, Resource, SEO, Site Administration, Social Media, Software Review, Strategic Marketing, Technology, Web Design | | Comments Off

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#TECH: RSS Readers To Help Save Time & Sort Out News & Emails

RSS subscriptions bring updated websites to readers' computers automatically

We continued our series on Tumblr yesterday with some guidance to get your nonprofit’s blog out via an RSS feed that allows people to subscribe to your site. When they subscribe, they get automatic updates and summaries of whatever is going on in your blog. The great aspect of setting an RSS feed for your organization’s blog is that you encourage people to subscribe to your feed, then outreach to your supporters is automatic. Moreover, readers can forward a single link to their colleagues and friends to encourage them to subscribe.

But what about the advantages of using Really Simple Syndication as a reader and follower of news in the nonprofit world? With just a bit of setup organization, you will find RSS a fabulous way to get to the information you want coming to you, rather than hunting out for it.


| Category Blogs, Communications, Dashboards, Design, Desktop Apps, E-Mail, eNewsletter, How-to, iDevice, Internal Marketing, iPad Apps, iPhone Apps, Marketing, Newspaper Article, Publications, Report, Resource, Reviews, SEO, Site Administration, Social Media, Software Review, Technology, Technology for Nonprofits, Tools | | 1 Comments

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#TECH: Latest iPad Shifts Mobile Toward Creative Productivity

Latest iPad bumps screen, camera, and processor powerApple unveiled the latest iPad this past Wednesday, and though the third generation, Apple will not call it the ‘iPad 3′. Indeed, one of the interesting sideshows of the product’s history has been the sturm und drang over its name.

But for its form factor, the changes are both incremental and market-shifting – typical Apple, really. In one of our earliest tech reviews, we discussed how the iPad will pretty much create a mobile computing market – and it has. The device has opened up consumption of digital materials in ways more convenient and lucrative for publishers, game-makers, and app developers.

Whether the new iPad is worthy of a purchase or upgrade for you personally, we defer comment. But what you need to think seriously about is how the iPad is going to move your nonprofit’s workflow and communications strategies – whether you use one or not – because the latest iPad puts the stress on your productivity, not just consumption.


| Category Apple, Communications, Events, Hardware Review, iDevice, iPad Apps, Marketing, Newspaper Article, Press Release, Reviews, Software Review, Technology, Technology for Nonprofits | | 1 Comments

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#INTERVIEW: Jocelyn Harmon, Vice President of Sales, Marketing & Customer Success at Network for Good

Jocelyn Harmon HeadshotJocelyn Harmon is Vice President of Sales, Marketing and Customer Success at Network for Good. She has been writing Marketing for Nonprofits blog since 2007. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE blog.

MKC: You have said a focus of your blog is helping nonprofits succeed online. When did you latch onto the online piece of marketing?

JOCELYN: I was working at the National Council of Nonprofit Associations, from about 2004 to 2006. Our goal at NCNA was to help nonprofits run better as businesses. My job was to do marketing and raise money for NCNA. I was also tasked with helping our member organizations be better marketers and fundraisers. I started doing a lot of work with a group called NTEN, the Nonprofit Technology Network, and through them I met some really interesting people: Holly Ross from NTEN, Billy Bicket at TechSoup, and of course I met Katya Andresen (Network for Good) at that time. They were talking about how technology was going to revolutionize the way that nonprofits work – from programming to marketing to raising money: everything was going to move online, and nonprofits were going to be left behind if they didn’t hurry up and get on board. I thought, well, this is really cool. The other piece for me is the promise of technology to level the playing field. I’m an African-American woman, I have a strong history in my family of social justice work, so I love the idea of people having access to tools where they can be publishers, where they can have a voice, where they can connect with people potentially all across the world. So I got really passionate about the power of technology to change nonprofits, and how people with access to tools like that could change the world.


| Category Blogs, Communications, Community, Cross-Post, Fundraising, iDevice, Interview, iPad Apps, iPad/Tablet, iPhone Apps, Mobile, Nonprofit, Special Series, Strategic Marketing, Technology, Technology for Nonprofits, Tools, Twitter | | Comments Off

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#HOWTO: Efficiently Monitor Your Organization’s Busy Social Networks

So many claims on the time of a nonprofit staff, and only so many hours in the work day. We might be temped to carry our work home with us, but aren’t the lines between work and family already blurred enough? If you want efficient tools for monitoring and updating your business’s social media, we’d like to suggest a few dashboards that can cull your various accounts into one place, allow scheduling of posts, and offer ways to save and/or reply to specific messages.

Let’s start with a couple of freebies, then move to some heavy-hitting services that require payment.


| Category Apple, Cause Marketing, Communications, Crowdfunding, Facebook, How-to, iDevice, iPad Apps, iPhone Apps, Marketing Skills, Measurement, Media Review, Nonprofit, Public Media, Reviews, Site Administration, Social Media, Software Review, Technology, Technology for Nonprofits, Twitter | | 1 Comments

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#ProAging: CES Highlights Tech For Boomers On-The-Move

The Consumer Electronics Show for 2012 just wound up

This past 10 through 13 January saw the annual International Consumer Electronics Show present some of the up-and-coming technologies for the next year(s). The CES “is owned and produced by the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the $186 billion U.S. consumer technology industry.” Most of the news pertains to the latest smartphone or smart TV, but for the past three years the CES has also supported the ‘Silver Summit.’ This exhibition-within-an-exhibition focusses on technology for older citizens. It also awards ‘Silver Choice Awards,’ a couple of which we wanted to relay to our readers – along with video access to a round-table on the future of technology for retiring Baby Boomers.


| Category Aging, Apple, Boomers, Community, Design, Events, Health, iDevice, Independent Living, iPad Apps, iPad/Tablet, iPhone Apps, Marketing, Nonprofit, Reviews, Seniors Life, Software Review, Strategic Marketing, Technology, Technology for Aging | | 3 Comments

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#Tech: Don’t Confuse Innovation For Implementation This Year

Who doesn’t like to toss out some predictions about the upcoming game/meeting/primary/year? The thing is: predictions about nonprofits and technology tend to push the envelope of the latter while ignoring the needs and practices of the former. Sure, the iPhone 5 might include Near Field Communication (NFC) technology allowing its owners to round up purchases to the nearest dollar as micro-donations to their favorite charities. Perhaps indeed cloud-computing services will bring nonprofits’ databases to their staff’s tablets in the field.

But some of the most important work for a nonprofit takes place off the grid and away from the latest thinnest laptop. Which is worth remembering, even as your nonprofit absolutely should be keeping an eye out for the tech innovations that can indeed help your colleagues and community.


| Category Blogs, Community, Development, Fundraising, iPad Apps, iPad/Tablet, iPhone Apps, Marketing, Marketing Skills, Nonprofit, Opinion, Public Relations, Technology, Technology for Nonprofits, Tools | | Comments Off

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#HowTo: Getting Back To Your Desktop From An iOS Device

LogMeIn Ignition opening a Word document on a laptop

Write your next proposal on your iPhone!

It’s inevitable: You’re out of the office, armed with an iPhone or with your iPad, and prepping for a big presentation to a potential donor. You need to get to a file or access something on your computer, which – alas – is sitting on your desk back at the office. Now you’ve either got to go back to the office, or to call and hassle a colleague to sift through your machine to find what you need. This scenario probably also involves giving someone else your computer’s password, which you shouldn’t do.

Enter a number of options to allow you to connect back to your computer from iOS, saving you time and the embarrassment of calling HQ for help with your own files. I’ll explore two popular ones that I’ve frequently used. The first is one most have at least heard about, thanks to their email advertising campaigns: LogMeIn.


| Category Apple, Communications, Desktop Apps, How-to, iDevice, iPad Apps, iPad/Tablet, iPhone Apps, Nonprofit, Resource, Reviews, Site Administration, Software Review, Technology, Technology for Nonprofits | | Comments Off

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#Tech: What Will 2012 Look Like For Social Media?

Happy New Year from MKCREATIVEmediaWelcome to a New Year! As we gear back up we wanted to introduce what other trend watchers are saying about the universe of social media for 2012 – some of which might surprise you.

Two likely developments over the upcoming year according to Lance Ulanoff at Mashable are the implementations of Augmented Reality (also ‘Mobile Augmented Reality’) and the development of the ‘Micro-Payment Economy.’ The former means we will look via our mobile devices (or perhaps glasses) to see not only the objects out there but also any digital information about them. Look at your favorite bistro, for example, and reviews will come up before your eyes as well.

The latter has been developing through much of 2011 as news journals have begun establishing pay walls for content and games are giving themselves away, though the more interesting features must be paid for along the way. Of course, nonprofits have been developing a micro-donation economy for some time already, so hopefully that trend will only expand.

An early augmented-reality interfaceBut Lance also believes Facebook is about maxed out in the Anglo-speaking world, and reactions against the ubiquitous cell phone are growing. States, and even the federal government, for example, are starting to implement no-phone policies for moving vehicles. But if augmented reality becomes part of the windshield, then both sets of issues get solved.

Christina Thomas at Technocrati argues, along with many others, that tablets will grow more powerful and grab still larger shares of the computing market. If that’s the case, we will likely see different form factors over the next couple of years as well – though it’s unlikely screens will notably improve in size or strength just yet.

Of course, part of the fun of the new year is to make such predictions in the hope no one hunts your guesses down twelve months later. But we predict that we’ll do our best to keep up with these and other trends – and keep you well informed of them over the coming year.


| Category Blogs, Communications, Community, Crowdfunding, Facebook, Fundraising, Hardware Review, iPad Apps, iPhone Apps, Opinion, Reviews, Social Media, Technology, Tools, Twitter | | Comments Off

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#HowTo: Be Productive Anywhere on Apple’s Mobile iOS

Scott Caldarelli of Caldarelli Consulting, LLCWith the advent of the iPhone and iPad, it’s easier than ever to get things done when out meeting potential donors or organizing fundraisers.  Depending on what you need to do, an iPhone or iPad can keep you productive on the commute to and from work or on an airplane etc.  That said, we are not condoning working on your iPhone or iPad while driving!

Many organizations use Microsoft’s Office suite for word processing, spreadsheets and presentations.  Though it’s rumored they’re working on a version for iPad and iPhone, Microsoft has been notably absent from the AppStore, the marketplace where all applications for Apple’s mobile operating system (iOS) can be purchased. Not to worry: here are some ways to get started creating and sharing immediately with your mobile device. (more…)

| Category Apple, Desktop Apps, How-to, iDevice, iPad Apps, iPad/Tablet, iPhone Apps, Nonprofit, Reviews, Software Review, Technology, Technology for Nonprofits, Tools | | 1 Comments

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