#SOCIALNETWORKS: Questions & Answers Can Be Shared On Quora

Quora social Q&A siteThe Latin term ‘quorum’ (pl.pronoun: ‘of whom’) has almost no connection to what the term means in Anglo-American law, namely: “the minimum number of members of an assembly that must be present to make the proceedings of that meeting valid.” Without digging too deeply into the Oxford English Dictionary, the term evolved from Norman circuit courts in late-medieval England as the scribes noted the names ‘of whom’ appeared as witnesses of and jurors at trials. The term has been appropriated by the social-networking/question-posing site Quora. The site has been around since 2010, but it has really taken off in the last few months, and we wanted to introduce you to it before whenever the next apocalypse is due.

Signing up for Quora will offer no surprises for anyone on any social network: provide name and email for confirmation, and you can sign-in/link-up Twitter and Facebook accounts as well. What the site is rather more of a stickler about than other sites is that you must sign up as a person, not an organization. Even a two-word organization is likely to be refused for not being a personal name, so you will be presented as yourself. That said, you certainly can include your title and organization in your profile, and if you link any of the other social networks, your (organization’s?) credentials will be part of your Quora presence.

Quora posts and new Discussion Board

What will meet you once signup to Quora is complete (click to enlarge)

The next step (and one rather like Tumblr, whose praises we have shared) is to pick five topics you wish to follow (you can add more but you must pick at least five to start). At first blush, no topic seems relevant to the nonprofit/charity community, but you then can pick some sub-categories, and these include many thought-leaders in the nonprofit/charity universe (see screenshot right of my first experience of my own account, which includes names like Deborah Askanase and JD Lasica, both of whose ideas we have drawn upon for this modest blog).

Rather like Pinterest, users can post questions to public boards of certain topics or respond to questions on those boards. You can also create a board as ‘Public’, ‘Private Content’ (people must be invited to see the threads), or ‘Private’ (the latter meaning neither the board nor the content is visible). Unlike Pinterest, your question moves up the board as it gets answered and commented upon. People can even vote on the answers.

The growth of Quora has been especially striking in the last 6-8 months, and the site’s staff has loads of investment cash on hand to expand its outreach and scope, as this infographic demonstrates:

the wonderful world of Quora
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Even politicians have been using it to carry out debates, so the perceived value of the platform is clearly going up. Take a few moments to explore the site and be prepared to offer your expertise as well as get help from peers who might have already wrestled with some questions you are trying to solve this holiday season. And Quora has its mobile apps so you can keep up with discussion while awaiting your holiday flight.

We at MKCREATIVEmedia wish to thank you for following our blog over this past year. Please accept our warmest wishes for a safe, healthy, and joyful holiday season! We look forward to continuing our work in 2013 and we hope you will continue to read our blog. We certainly appreciate the feedback we have gotten over the last few years! Merry Christmas, Happy Boxing Day, Happy Kwanza, and a Happy New Year!


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