#HowTo: Dropbox Is A Dream For Nonprofits’ Need To Share

We feel the pain of David Pogue, technology reporter and blogger at The New York Times:

Every time I’m tempted to write about some tech product that’s been around awhile, I’m torn. On one hand, I’ll be blasted by the technogeeks for being late to the party. On the other hand, it doesn’t seem right to keep something great hidden under a barrel from the rest of the world. So here goes: I love Dropbox.

His story concerns the ways edits and design of his latest book could be kept in sync among his colleagues (each working on different parts) via the simplicity of a shared Dropbox folder. Imagine the grant proposals, fundraiser fliers, and sections of annual reports that your nonprofit could be sharing among its staff (even on a ‘Need To Know’ basis) in just the same way. And did we mention that it’s free?


| Category Advice, Blogs, Communications, How-to, iPad Apps, iPhone Apps, Marketing, Newspaper Article, Nonprofit, Resource, Reviews, Site Administration, Software Review, Technology, Technology for Nonprofits, Web and Print | | 1 Comments

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#Tech: Halloween Weekend & Scary Stories Of Cloud Computing

Apple launched iCloud a couple of weeks back with much fanfare. The service is meant to improve the lags, vulnerabilities, and complications of MobileMe. And neither is particularly bleeding-edge technology. Apple’s efforts (as is so often the case) were to simplify and beatify the experience of cloud computing for the consumer (whether on Windows or OS X).

The technology behind cloud computing is about two hours younger than the birth of the technology of the internet itself. But the security of the cloud has been a concern for just about as long. The scary stories for this Halloween weekend concern what can happen when demons infiltrate your virtual sanctuary.


| Category Communications, Hardware Review, How-to, News and Current Affairs, Politics, Report, Resource, Reviews, Site Administration, Software Review, Technology, Web and Print | | 1 Comments

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#ProAging: Telestroke/Telemedicine Tests Show Excellent Cost & Health Benefits

In a wonderful synthesis of health care needs, patient choice, cost effectiveness, and beneficial outcomes, a recent report from The Mayo Clinic‘s ‘Telestroke’ program demonstrates the payoff of the pilot program. Telestroke provides the communications means for rural doctors and hospitals to have online connections with neurological and brain specialists in urban research hospitals. The technology saves vital minutes (if not critical hours) by bringing the specialist virtually to the on-side doctor and patient, rather than trying to move the patient to the requisite hospital.

The technology involves more than simple network communication for referral or consultation. According to the Mayo Clinic’s site, “Doctors communicate using digital video cameras, Internet telecommunications, robots, smart phones and other technology. Having a prompt neurological evaluation increases the possibility that you may receive clot-dissolving therapies (thrombolytics) or other clot-retrieving treatments in time to reduce disability resulting from stroke.”

And the first tests offer the statistics of success.


| Category Adult Kids, Aging, Assisted Living, Boomers, Communications, GI Generation, Grandparents, Healthcare, Independent Living, Retirement Living, Seniors Life, Silent Generation, Technology for Aging | | Comments Off on #ProAging: Telestroke/Telemedicine Tests Show Excellent Cost & Health Benefits

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#Finance: Postage Rates For Nonprofits Realigned. Do Yours Go Down Or Up?

The Nonprofit Times has a story we wanted to pass on to our readers about the adjustments to US Postal Rates that will have an impact on nonprofits and their mailing budgets. The news is important, but not dramatic. The story quotes Anthony Conway, Director of the Alliance for Nonprofit Mailers, who was rather sanguine about the rate adjustments:

The changes reflect the CPI for October, so the USPS has every right to increase mailing charges. Nonprofits are now prepared to deal with these increases as they can be predicted based on where the CPI is. This is not bad compared to other increases and at least they are not trying for an exigent increase again.

How will the changes affect your organization’s rates?


| Category Cause Marketing, Civics, Communications, Community, Fundraising, Marketing, Marketing Budget, News and Current Affairs, Newsletter, Nonprofit, Public Relations, Publications, Report, Resource | | Comments Off on #Finance: Postage Rates For Nonprofits Realigned. Do Yours Go Down Or Up?

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#ProAging: Guidance For Older Americans Looking For Work

The unemployment rate of 9.1% seems pretty bad psychologically, especially for Americans that can remember the myth of unemployment rates of 2-3% a decade or so ago. But the unemployment rate flattens out some really horrific numbers: For African-American men between 20-30, the rate is about 18%, for example. And all these numbers get somewhat massaged by redefining who is not ‘really’ looking for a job.

The unemployment rate for Americans over 50 has more than tripled during the Great Recession, leading some analysts to define the ‘grey wall’ or ‘grey ceiling’ stopping opportunities for advancement, much less re-employment. Via the AARP website, Chris Gardner offers some sage advice for older workers needing to get back to work. Older workers, he argues, have most everything employers need, but those older workers might not have the networks to get them back in the game.


| Category Advice, Aging, Blogs, Communications, Independent Living, Internet, Marketing, Report, Resource, Social Media | | Comments Off on #ProAging: Guidance For Older Americans Looking For Work

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#Interview: Paul Jones, President of Alden Keene and Associates, an Agency Specializing in Cause Marketing

Paul Jones is President of Alden Keene and Associates, a boutique marketing firm that specializes in cause marketing. His Cause Marketing blog is “dedicated to highlighting and dissecting the best and the worst cause marketing promotions and campaigns.” Paul worked for many years at the Children’s Miracle Network before beginning his own consulting practice. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVEmedia blog.

MKC: How long have you been writing your blog?
PAUL: In October it will be five years.

MKC: Had you been in business longer than that?
PAUL: I actually had. I opened the business in 2002, although I was still working full-time for a local nonprofit. Then I broke out on my own in 2005 and the blog was just a natural way to get my voice out there and on a topic I’m very familiar with, as well as an opportunity to do a little bit of marketing.


| Category Advice, Blogs, Campaigns, Cause Marketing, Communications, Cross-Post, Grants and Funding, Interview, Nonprofit, Special Series, Sponsorship | | Comments Off on #Interview: Paul Jones, President of Alden Keene and Associates, an Agency Specializing in Cause Marketing

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#Fundraising: How To Apply For Grants From The Gates Foundation

Bill and Melinda Gates at a school libraryTwo weeks ago we pointed out that Apple’s new CEO, Tim Cook, has somewhat adjusted Apple’s position on philanthropic efforts – at least those of its employees. In our ongoing series on helping our readers find sources of grants and apply for them, we turn to the Gates Foundation, founded by Microsoft’s previous CEO, Bill Gates and his wife Melinda. Such different cultures between Cupertino, CA and Redmond, WA.


| Category Civics, Community, Development, Donor Acquisition, Fundraising, Grants, Grants and Funding, How-to, Nonprofit, Research, Resource | | Comments Off on #Fundraising: How To Apply For Grants From The Gates Foundation

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#Tech: The Mac Mini Has Little Impact On Environment Yet Mighty Power

Scott Caldarelli, Director and Tech Consultant of Scott Caldarelli Consulting

The Mac Mini Server with OS 10.7/Lion

I have often written about the great opportunity and flexibility the Mac Mini Server offers nonprofits and small businesses. In this post, I’m going to quickly address the most obvious but least talked about feature:  the size and power of the Mac Mini Server.

The box of this powerful little machine measures just 1.4” H x 7.7” W x 7.7” D and weighs just 3.3 pounds.  So, it won’t take up much room on your desk.

It is made mostly of aluminum and plastic so it’s highly recyclable.  It’s also free of lead PVC (polyvinyl chloride) and BFRs (brominated flame retardants) in its logic board. Therefore, when you want to upgrade, you can rest assured that the hardware will be reformatted and reused – and the chemical remnants of the process will not have a notable impact in the groundwater or the atmosphere. The efforts by Apple to reduce the environmental impact go farther still.


| Category Apple, Environment, Hardware Review, Nonprofit, Reviews, Technology, Technology for Nonprofits | | Comments Off on #Tech: The Mac Mini Has Little Impact On Environment Yet Mighty Power

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#ProAging: Social Security Recipients Enjoy COLA For First Time In Two Years

Header of a Social Security CheckSocial Security has built into its law and budgets a ‘Cost of Living Adjustment‘ (COLA) tied to inflation and/or rising prices. Those prices have, if anything, fallen during The Great Recession, so recipients have not seen a COLA since 2009. But the Social Security Administration published its formula this week to account for a 3.6% increase for most people who receive their checks, beginning in January 2012.

The adjustment can not come soon enough for many seniors. As reported in The Associated Press, though inflation did not move over the last two or three years, incomes that retirees depended upon to supplement their Social Security benefits collapsed over those same years. What does the equation come out to for seniors?


| Category Aging, Banking & Finance, Boomers, Civics, Community, Healthcare, Healthcare, Independent Living, News and Current Affairs, Newspaper Article, Report, Retirement Living, Seniors Life | | Comments Off on #ProAging: Social Security Recipients Enjoy COLA For First Time In Two Years

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#SocialMedia: Going To An #OWS Rally? Grab Your Android Phone!

`I'm Being Arrested App ScreenshotSocial networking has been the pivotal influence that has allowed the Occupy Wall Street movement (search #OWS on Twitter) to gain momentum and go global. Social-media platforms helped the first organizers get the word out, and these platforms have allowed millions around the world both to watch developments in New York City and to organize their own protests in their own cities in support of the founding occupation.

In the month since the movement began, we have seen a single, lonely, Twitter hashtag become the spark of worldwide protest, and we have endured media indifference that has become a media circus. We have also seen numerous arrests and efforts to drive away protestors – some of them posted on videos showing police using pepper spray.

Social media, protestors’ ambitions, and police intervention have all been drawn together in a new app for Android phones: ‘I’m Being Arrested.’


| Category Banking & Finance, Civics, Communications, Community, National/International, News and Current Affairs, Politics, Reviews, Social Media, Software Review, Technology | | Comments Off on #SocialMedia: Going To An #OWS Rally? Grab Your Android Phone!

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#ProAging: Touchscreen Ease Available For Those Who Don’t Want An iPad

The Telkin's Interface (Photo from

Click to enlarge

The iPad has inspired many older Americans to expand not only their computing skills, but also their short-term memories and their social(-media) circles. Nevertheless, the iPad was not created with our oldest citizens in mind. The screen is not especially large, for example.

The computer company Telikin in Chalfont, PA is developing a desktop machine for the GI and Silent Generations. Humans interact via the large touchscreen, and the software interface includes large clear buttons that give users easy access to email, Facebook, calendars, and other applications, like local weather, that seniors might find handy. But apparently the computer is even finding adherents from among younger generations who simply want an easy way to interact with some of the staples of the online universe.


| Category Aging, Apple, Boomers, Campaigns, Civics, Communications, Community, E-Mail, GI Generation, Grandparents, Hardware Review, iDevice, Internet, iPad/Tablet, Marketing, Reviews, Seniors Life, Social Media, Software Review, Technology, Technology for Aging | | Comments Off on #ProAging: Touchscreen Ease Available For Those Who Don’t Want An iPad

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#SocialMedia: Turns Out, Twitter Can Start Revolutions Mr. Gladwell

Occupy Wall Street Call To Action, Including QR CodeWhat a difference a year can make – not always for the better, mind you. But in today’s post we see grounds for optimism when it comes to the development of social networks and of social movements through those networks as they force political and economic change.

Last fall we wrote about the incisive and incendiary thesis of Malcom Gladwell, who wrote in The New Yorker magazine that social media gives us an inflated sense of social and political engagement when, in fact, little changes. His argument was that though social networks are critical for social change those networks must be personal, not virtual, and the ‘friends’ must be willing to put themselves in a high-risk situation – something that a retweet does not require. He contrasted the revolutions of Moldova and Iran in 2009 (and largely unsuccessful) with the civil-rights movement that began at a Woolworths lunch counter in Greensboro, NC in 1960.

But what about now that dictators have fallen in Tunisia, Egypt, Libya, and perhaps Syria – and the ‘Occupy Wall Street’ movement has gone global this past weekend?


| Category Banking & Finance, Blogs, Civics, Communications, Community, Facebook, Facebook, Geo-Location, National/International, News and Current Affairs, Newspaper Article, Politics, Social Media, Twitter | | 1 Comments

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#Tech: Near-Field Communication Now Allows Two-Way Exchanges Of Information

NFC Forum LogoThe NFC Forum announced last week a technology protocol that allows NFC to be able to work in two directions synchronously. The press release touted the flexibility of two-way communication and the standards established at the outset to ensure universal access:

The extension of the NFC Data Exchange Format (NDEF) to peer-to-peer use in SNEP is a significant advance. Previously, NDEF was applicable only to NFC tags in reader/writer mode. Now, SNEP enables the use of the openly standardized NDEF in peer-to-peer mode, making seamless interchange of data a reality. Application developers no longer need to concern themselves with how their NDEF data gets transferred between NFC-enabled devices. By providing this capability, the SNEP specification makes the difference between reader-writer and peer-to-peer operation modes disappear – a major step towards global interoperability of NFC applications.

What does all that mean for the technology and for the ways nonprofits can utilize the technology?


| Category Communications, Fundraising, Geo-Location, iDevice, iPhone Apps, Marketing, Media Review, Nonprofit, Permission Marketing, Press Release, Publications, Technology | | 1 Comments

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#Interview: Tiffany Applegate, Co-Founder of X Factor Consulting – Enhancing the Sustainability of Nonprofit Organizations

Tiffany Applegate is co-founder of X Factor Consulting, which works to enhance the sustainability of nonprofit organizations. With her marketing degree and MBA, she left the corporate world for the nonprofit sphere, and has been consulting since 2005. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVEmedia blog.

MKC:  On your website, you focus a lot on sustainability.  I thought that sustainability was just a fancier word for fundraising, but clearly you mean something broader than that. Can you tell me about that?

TIFFANY:  A lot of people do think that in order to be sustainable they just need money. But we’ve worked with and talked to a lot of organizations that may have an endowment or what they think is a large amount in cash reserves, but things happen and the funds runs out, and since they haven’t focused on sustainability they’re no longer able to survive. We’ve also seen many organizations that have a large government grant, and then when the administration changes,  the focus of the grant program changes,  so they lose their money and the organization is gone,  because they haven’t focused on sustainability.

| Category Blogs, Communications, Community, Cross-Post, E-Mail, eNewsletter, Fundraising, Interview, Marketing, Newsletter, Nonprofit, Special Series, Sustainability | | Comments Off on #Interview: Tiffany Applegate, Co-Founder of X Factor Consulting – Enhancing the Sustainability of Nonprofit Organizations

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#ProAging: Medicare’s Open Enrollment Opens – Save Elders From Poverty


Census Report on poverty rates among different age groups between 1959 and 2010

Click to Enlarge

Medicare’s open enrollment for next year begins on October 15th and runs through December 7th (an unfortunate date in the lives of many of the GI Generation). Information on Medicare’s medical plans can be found here. General information for those new to the process can be found here. Medicare was founded in 1965 in an effort to buttress the insurance that most Americans lost at 65 or at retirement. It was meant as another strand of a safety net first weaved with the passage of the Social Security Act in 1935, also meant to help the elderly avoid falling destitute.

Although Governor/Presidential Candidate Rick Perry (Rep., TX) stands by his assertion that such support as Social Security is a Ponzi Scheme, it has helped – unlike Ponzi schemes – millions of older and retired Americans avoid poverty. A new Census study clearly demonstrates just how successful the programs have been.


| Category Aging, GI Generation, Health, Healthcare, Healthcare, National/International, News and Current Affairs, Nonprofit, Politics, Publications, Retirement Living | | 2 Comments

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#SocialNetworking: How Can You Improve Your Tweet Stream?

A Call To 'Follow Me' on Twitter


The statistics of Twitter’s growth since 2006 are staggering, and Twitter has every right to brag about the numbers. Although research shows that most people use Twitter to follow, not to post, that statistic should be encouraging, not discouraging, nonprofits to sharpen their skills and beef up their presence on the social-media platform. Let us suggest a few things to help. Perhaps the first thing to appreciate if you are a neophyte to Twitter is that no one tweet is likely to break your reputation (Well, there are exceptions). Many folks are learning the medium, and the atmosphere is pretty cordial. In fact, the bigger danger might be playing things so safely that your voice simply gets lost among the millions of daily tweets.


| Category Advertising, Advice, Communications, Community, Fundraising, Marketing, Marketing Skills, Nonprofit, Public Relations, Site Administration, Social Media, Technology, Twitter | | Comments Off on #SocialNetworking: How Can You Improve Your Tweet Stream?

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#ProAging: iPad Technology Can Draw Out Memories And Skills For Elderly

One stereotype of the elderly and long retired is that they fear new technology. Yet many of the GI Generation and Silent Generation were, in fact, the ones who started the phenomenal research and development in the middle of the twentieth century that give us our hybrid cars and smart phones today. A recent report from the McClatchy-Tribune Information Services demonstrates how the caregivers of these generations are discovering how quickly and happily their clients and patients are responding to the latest mobile technology, the iPad.


| Category Aging, Apple, Assisted Living, Communications, GI Generation, Health, Healthcare, iDevice, Independent Living, iPad Apps, iPhone Apps, Newspaper Article, Nonprofit, Nursing Home, Retirement Living, Seniors Life, Silent Generation, Technology, Technology for Aging, Wellness | | 3 Comments

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#Fundraising: How To Apply For A Grant From Apple (Sort Of)

Steve Jobs Looks Confrontational At WWDC

This story is the first in a periodic series of research projects to give you the quickest onramp to begin developing programs and relationships with some major foundations.

We begin with the most valuable company in the world, whose recently deceased CEO inspired and infuriated many millions.

The passing of Steve Jobs last week has inspired all kinds of love, various remembrances, a couple of movie options, and a few thorny reminders that neither he nor the company he founded – then saved – have been engaged in philanthropic causes in any public way. Some have jumped to the defense of his seeming lack of philanthropic interests, and even the Chronicle of Philanthropy granted that though neither Jobs personally nor Apple gave to nonprofits, their innovations and products have reconfigured, almost entirely to the better, ways that nonprofits function.

It is impossible to assess Mr. Jobs’s philanthropic legacy without discussing how Apple’s technology has changed the way nonprofits operate. Devices like the iPhone and iPad have helped many organizations communicate efficiently. They have allowed groups to improve the way they respond to disasters, communicate with supporters, and carry out day-to-day work.

Despite that charitable account of Apple’s influence in the philanthropic world, Apple’s new CEO, Tim Cook, was quick to suggest a slight altering of company’s position on giving. Is Apple going to think different about the issue of corporate philanthropy?

Tim Cook’s initiative seems small and largely to be driven largely by internal company dynamics, as his announcement was originally made within Apple’s corporate system: Apple will match donations made by its employees up to $10,ooo a year. But could it be the beta of a more expansive and public engagement with the nonprofit world? At this stage, admittedly, the one thing to be done to encourage philanthropy from Apple is to encourage philanthropy from its employees on your donors’ list.

Apple’s history entwined with Microsoft – and Steve’s braided with Bill Gates‘s – is ‘complicated,’ with slights and high praise going back and forth. In our next installment in this series, we shall look at the Bill and Melinda Gates Foundation, and how your organization could benefit from its many major grants.

Are you reaching out to Tim Cook’s Apple Inc. or any of his employees? Please let us know what you have heard and how those employees are treating the matching-gift policy! Moreover, as our series unfolds, please share your experience with the organizations you contact and/or let us know of some resources we have missed. Thanks!


| Category Civics, Community, Cross-Post, Development, Donor Acquisition, Fundraising, Grants, Grants and Funding, How-to, Nonprofit, Research, Resource | | 1 Comments

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#Tech: Cloud Computing Campaign Highlights Benefits To And Concerns For Nonprofits

In technology terms, ‘the cloud’ is the internet used as storage space (space traditionally taken up on a hard drive in a computer) and as software server (software traditionally installed on that hard drive to run applications). The internet is not new, but using it in this way is because storing gigabytes of information for millions of users was not practical before a majority of them had access to fast wireless connections (Wi-Fi).

In practical terms, the cloud offers great potentials for nonprofits. Costs can be reduced as files and spreadsheets are stored on a secured server online rather than within the office on a series of drives taking up space and eating up electricity. Moreover, any staff member of the nonprofit can gain access to those files and spreadsheets from any wi-fi device while at a meeting or on the way to a conference.

But so to are there concerns about security and reliability. To help navigate the pros and cons of cloud computing for the nonprofit community, TechSoup and TechSoup Global Partner Network are presenting their ‘Cloud Computing Campaign‘ through the month of October. It is an online forum, so you can still join the conversation and catch up with discussions over the last week.


| Category Advice, Blogs, Communications, Conference/Congress, Event, iPad Apps, iPad/Tablet, iPhone Apps, Marketing Skills, Measurement, Public Relations, Resource, Site Administration, Social Media, Technology, Technology for Nonprofits, Web and Print | | Comments Off on #Tech: Cloud Computing Campaign Highlights Benefits To And Concerns For Nonprofits

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#Fundraising: Online/Mobile Donations Still Need The Personal Touch

Apple's website commemorating Steve Jobs at his death

Apple's online memorial

First and foremost, we must mark the death of Steve Jobs, former CEO at Apple, who died of pancreatic cancer yesterday at the age of 56. He helped build a great computing tool. He reconfigured the way movies are made. He revitalized a music industry about to die on the reef of file-sharing, and he inspired a phenomenally innovative company to strive always to outdo itself. Our thoughts are with his family and close friends who have helped each other through these final months.

You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something — your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life. Stanford University commencement address in 2005.

One of the worlds his products opened up to us was mobile communication. The iPhone for sure, but even the accessibility of the laptop in the early 1990s and the tablet today. And mobile communications have offered a new realm of possibility for spreading information and encouraging donations for nonprofits.

Nevertheless, a few old-school skills can go a long way, even in the realm of instant digital communication.


| Category Campaigns, Communications, Crowdfunding, Development, Direct Mail, E-Mail, Fundraising, Marketing, Marketing Skills, Nonprofit, Site Administration, Social Media, Web and Print | | Comments Off on #Fundraising: Online/Mobile Donations Still Need The Personal Touch

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#Interview: Syam Buradagunta, Blogger & Co-Founder of Blue Sky Collaborative

Syam Buradagunta is president and co-founder of Blue Sky Collaborative, a company that offers online pledge event software (Sweet) to nonprofits for walkathons, bike-a-thons and similar peer-to-peer fundraising events. The company also provides custom websites and a content management system. Syam and his co-founders worked in nonprofits before starting their firm in 2003. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE blog.


| Category Blogs, Communications, Cross-Post, Crowdfunding, Development, Donor Acquisition, Fundraising, Grants, Grants and Funding, Interview, Major Gifts, Marketing, Nonprofit, Special Series, Writing | | Comments Off on #Interview: Syam Buradagunta, Blogger & Co-Founder of Blue Sky Collaborative

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#SocialNetworks: Is Facebook Too D@%n Complicated? Depends On What You Want To Share.

Facebook as Monitor Of Our ActivitiesWe got the notion for this story from Chris Taylor at, who argues that the geeks at Facebook are so excited about adding and tweaking their platform that they are leaving befuddled an ever growing section of their membership. The latest changes have driven him to distraction:

Take the Ticker, for example, that real-time stream of information which now crowds the right-side of your Facebook page with a lot of distracting noise. Or look at the Like button: That was a very popular all-purpose tool that spread rapidly across the Web. Everyone knows what it means to Like something. But Facebook couldn’t leave well enough alone.

The changes in FB’s layout and Timeline storytelling are not yet implemented for most of us, but they will mean a phenomenal amount of sharing of your online ‘life’. Are you going to accept the flow of your information to the larger world, or are you going to take the time to lockdown or at least curtail some of your sharing?


| Category Advice, Blogs, Communications, Community, Facebook, Facebook, Geo-Location, How-to, Marketing, Media Review, Opinion, Permission Marketing, Site Administration, Social Media | | Comments Off on #SocialNetworks: Is Facebook Too D@%n Complicated? Depends On What You Want To Share.

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#ProAging: Study Shows Americans Optimistic and Unprepared For Heath In Retirement (Part 2 of 2)

Last Thursday we shared a report conducted by National Public Radio (NPR), who has been presenting the findings of their in-depth survey concerning how recent retirees and soon-to-be retirees (those over 50) view retirement. The report was conducted by NPR, the Robert Woods Johnson Foundation and the Harvard School of Public Health. The takeaway of the survey shows that those close to retirement are strikingly optimistic about what their retirements will entail in terms of economic and social stability (which we discussed last week), as well as about their good health and longevity (to which we turn today). Retirement for those already well into it has lost much of its romantic sheen – a distinction between the two demographics stressed in the report.


| Category Aging, Audio Interview, Boomers, Community, Diet, Fitness, Health, Healthcare, Independent Living, Internet, National/International, News and Current Affairs, Politics, Report, Seniors Life, Wellness | | Comments Off on #ProAging: Study Shows Americans Optimistic and Unprepared For Heath In Retirement (Part 2 of 2)

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